Moore Than Just A Look

Art of Beauty was founded in 1986 by Zoya and Michael Reyzis.  They had a shared vision of providing safe and healthy nail and skin treatments, which evolved from a small nail salon into a spa focusing on natural nails, skin care and alternative European, herbal treatments to the leading manufacturer of the worlds leading professional body, hand and natural nail care products.

Zoya, originally a classical pianist in Russia, earned her Cosmetology license in 1979 when she and her husband Michael immigrated to the United States.  While pianist jobs were limited, the world of Cosmetology offered a new profession and a means by which to build a new career.  Through Zoya's hard work, a demand grew for quality, healthy, natural treatments for her clients, and it became evident that there was a need for improvement in the products she used.  In response to his wife's requests, Michael, an advanced chemist, developed and patented unique products such as non-scrub exfoliators, superior quality balms and treatments for salons and spas.  He also created the first working fast drying topcoat and the longest wearing nail polish, creating a revolution in the nail industry.

ZOYA was the first manufacturer to remove the toxic ingredients Toluene, Formaldehyde and Dibutyl Phthalate (DBP) from its formulations.  Today, Art of Beauty maintains its focus on the health and wellbeing of salons, spas and consumers.  You will find Art of Beauty brands in the world's finest salons, spas and resorts:  not in discount stores.  We continually receive praise from top fashion magazines like Glamour & Allure and year after year are voted #1 by our users.

All About Colour

ZOYA lacquers were created to focus on colour, safety and durability.  At the time of their creation, it was known that there was a risk of exposure to toxins in nail polishes that could have a negative health on employees as well as clients.  Zoya Reyzis was spending many hours working in the spa so the need for non-toxic products in the work environment became evident.  Zoya was also pregnant and became acutely aware that these toxins could cause birth defects to unborn children or were known carcinogens.  So ZOYA acted by being the first to remove Toluene, Formaldehyde and Dibutyl Phthalate (DBP) from it's formula.  ZOYA also realised that more and more people were removing nail extensions and returning to natural nails, making extended nal polish wear an important factor.  Most nail polishes on the market today were created over 15 years ago, at the height of the artificial nail trend, which means that they were designed to wear on an artificial surface rather than on an organic natural surface.  As most people know, anything will stick to an artificial surface, but what they don't realise is that it takes a much more advanced, higher quality formulation to stay on an organic, natural nail surface.  ZOYA Lacquers continue to receive top praise from Fashion, Health and Fitness magazines as being the Smart Choice for health and beauty concious women everywhere.  ZOYA lacquers are the longest wearing, healthiest lacquers available and that is why top spas and salons across the world use ZOYA.

NOW SELLING ZOYA

MOORE THAN JUST A LOOK  is now selling 
ZOYA Professional Nail Lacquer.

ZOYA has recently been promoted on Channel 10's  9am show.  Also in publications like, Body & Soul in Sundays' Herald Sun and various health and pregnancy/baby magazines.

Congratulations to ZOYA Professional Nail Lacquer which has just scooped a major magazine beauty award in the United States!

The Beauty Awards Panel at Women's Health Magazine (US), made up of 48 beauty professionals, has named ZOYA as the longest wearing nail polish brand in it's 2008 Best in Makeup - Beauty All Stars Awards!

According to the expert beauty panel, "...ZOYA Professional's (nail polish) brilliant, glossy colours will help you get a grip.  Chip-resistant resins act like a built-in base coat to help polish adhere to the nail and give pigments their staying power."

Why Risk It?  Choose Safe, Healthy Nail Colour

As the first to remove toxic ingredients which have been linked to birth defects and cancer from its formulations (formaldehyde, toluene and DBP), Art of Beauty (the manufacturer of ZOYA) maintains its focus on the health and wellbeing of salons, spas and consumers.  Health benefits aside, when ZOYA removed these harmful toxins from their formulations back in 1989, a unique and unexpected balance of solvents to resins reaction occurred and this unique balance resulted in a formulation that applied even smoother for better coverage.

Healthy Polish With Staying Power

ZOYA Professional Nail Lacquers resist chipping and provide extended wear due to patented resins that create a highly flexible, shock absorbing film.  Unlike other nail polish formulations that act as an independent coat, ZOYA employs a unique "Grab and Hold" technology that mimics a base coat, forcing the polish to bond to the nail surface, resulting in superior staying power.  Formulated to wear 7 to 10 days on natural nails, one can only imagine how long ZOYA Professional Nail Polishes would last on gel nails!

ZOYA Professional Nail Lacquers (RRP$17.00 / 14ml bottle) are available in over 300 fashion forward colour choices with exciting new colour additions introduced each year.

I encourage all inquiries.  This is a brand of nail lacquer that out performs all others.  You need to try it for yourself.  And the colours...wow, so many to choose from!

Please contact Lisa Brennan on  (03) 9016 2601  or  0403 364 259.  Alternatively, you can email her -  mtjal@optusnet.com.au